Richie Sambora Launches White Trash Beautiful

White Trash Beautiful debuted their women’s clothing line this past weekend in Los Angeles during Fashion Week. has the story on our client below…

Bon Jovi guitarist/ songwriter Richie Sambora’s clothing line with designer- musician Nikki Lund, will officially launch at Sunset Gower Studios this evening for L.A. Fashion Weekend. The company is called White Trash Beautiful and features a women’s contemporary clothing line.

Lund has described the clothing line as strong, sophisticated and sexy. The name comes from the a title of a song that Richie had done with Bon Jovi front man Jon Bon Jovi. The name is also a musical collaboration of Sambora and Lund.

Celebrities who have been seen wearing the line are music artists Carrie Underwood, Kellie Pickler and Mel B of the Spice Girls.

While the line is women’s clothing, White Trash Beautiful designed a few jackets for Sambora and a blazer for Jon Bon Jovi which he wore during the band’s summer shows in London, England.

Visit their WEBSITE


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